Groupon – Clever Collective Buying Site

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Groupon – Clever Collective Buying Site

I think Groupon is clever in its simplicity and elegant in its design. Basically, a company puts up an offer that only triggers if enough people take the deal.

In the screen grab I took, the deal is for people to attend a spa, and 25 people had to buy at the offered rate of $65 USD. 67 people (at the time of this writing) took the deal, which, if you think about it means that the spa books over $4300 in business for this one promotion. Not bad, eh?

I think there’s some there there, as the kids say.

What say you?

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