For fM Media, I’m presenting a way forward to work with social media and bring in business so I’m checking out some of the social media case studies results from Googling the keyword “social media management case studies”
My pitch is to test the effectiveness of what we do as a team over the next 3 months with our own channels.
This is some of what I found googling:
A PDF created by Shoutlet Inc. http://www2.commerce.virginia.edu/CMIT/activities/Shoutlet%20CMIT%20slides.pdf
One of many Hootsuite case studies, http://blog.hootsuite.com/government-emergency-response/
A blog by a crises management company, http://www.melissaagnescrisismanagement.com/social-media-crisis-case-studies/
A few case studies on Market Weire, http://www.marketwire.com/getattachment/communication_solutions/Case_Studies/CaseStudy_MasterCard_SYS_01.pdf
This post is really an opportunity to initate a work related conversation on my blog about Social Media, and I’m inviting all my fM Media colleagues to continue a discussion here.