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Sticks Stones and Life- Video Book Reviews
I had the chance to read Larry Weber’s Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click(amazon link), and also Douglas Rushkoff’s Life Inc.: How the World Became a Corporation and How to Take It Back (amazon link). Both books are definitely worth picking up.
Larry’s is good if you need to convince a company to get into the social web for reputation management. Douglas’s book is, well, it’s a bit dreary, but definitely very important. There are many gems in Rushkoff’s book that took me days to unravel. If you need to convince someone to use social media for listening, buy Sticks and Stones. If you want to think about how the world’s forces impact you, buy Life, Inc. As a bonus, I shot this at the Sanibel Harbor Resort and Spa, where I stayed this weekend. Absolutely gorgeous place.
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